I woke up early on Thursday morning, stinking of whisky and ideas…..

Sorry it took me so long to reply – the last few months have been hectic! However I was really interested in your idea of the Indian arm of Colalife. Wondered if you’d be interested in Child In Need India, who I went out to visit in December. They had some really great solutions for solving the issues of child death and malnutrition. I’ll be covering them in more detail over the next 2 weeks so I’ll keep you posted.

Meanwhile, how are things? It was great meeting you at TedX. Let’s hope they hold another one soon!

Abi x

And a valid point – a lot of people see Coca Cola as the giant, world-dominating organisation and judge accordingly, but in actual fact it is still made up of individual people who individually each have the chance to do something good.

Keep up the great work!

Abi

Nice article, It was awesome to meet you all last Wednesday and looking forward to keeping in touch, I personally was a bit cynical at the start about the colalife program but do see the merits of using an existing network such as Coca Cola to better living standards and enable empowerment in a more pragmatic sense.

In fact I would like to help Colalife with an Indian arm if possible sometime in the future! The issues of child deaths due to treatable causes is very similar there as we all know and this project I believe would also be welcomed there.

One point – the guys who re-dressed Santa Claus were the marketing people in Atlanta, not the guy carrying four crates of Coke on his bike to make enough money send his kids to school . . .